Designpixil

Designpixil · Product Design Studio

Landing Page Redesign Examples for SaaS

A landing page that isn't converting has a specific reason — and it's almost never the colour scheme. It's usually the wrong headline, missing proof at the wrong moment, or a CTA that asks for too much too early. Good redesign diagnoses before it designs.

Most SaaS landing pages are redesigned for the wrong reason: founders get tired of how it looks. The right reason to redesign is when you can diagnose a specific conversion problem — visitors arrive but don't scroll past the fold; they scroll but don't click; they click but don't convert. Each of these failure modes has a different design fix. A hero section that leads with a feature list instead of an outcome statement; a pricing section that doesn't address the most common objections; a CTA that says 'get started' when the visitor isn't started yet. Landing page redesign done right starts with diagnosis, not decoration.

Starting at $2,417/mo

Last updated: May 2026 · Anant Jain, Creative Director at Designpixil

11.45%

Conversion rate of top-performing B2B landing pages — vs 2.35% average. Design is the primary differentiator.

WordStream Industry Benchmarks, 2024

80%

of visitors who read your headline will also read your CTA — which means headline quality directly predicts conversion

CopyHackers Research

30–40%

Average conversion rate improvement from a properly structured landing page redesign

HubSpot Landing Page Report, 2023

Recent work

Whizo AI / Landing page
Whizo AI startup marketing website hero section design by Designpixil
Whizo AI / Features section
Whizo AI SaaS landing page features section design by Designpixil
Whizo AI / Code & onboarding
Whizo AI website code integration and onboarding section design by Designpixil
Poshn / Raised $8M seed
Poshn — B2B fintech website design for HR and payroll SaaS that raised $8M seed by Designpixil

Why founders choose us

Senior design for Landing page redesign for B2B SaaS. No agency overhead.

40+ products shipped across SaaS and AI

6+ years specialising in B2B product design

$2,417/mo — no contracts, pause or cancel anytime

First deliverable within 24 hours of starting

One point of contact. Always Anant.

What Landing page redesign for B2B SaaS founders say

Real results from real startups.

Vinay Prabhu

Anant is a real delight to work with. Quick turn-around time with a keen eye towards aesthetics and the founding principles of UI/UX design.

Vinay Prabhu//HAL51 AI
Udit Singh

We worked with Anant on the Whizo AI website and the experience was great. He quickly understood our product, asked the right questions, and delivered a polished website that communicates our value clearly. If you're building a SaaS or AI product, he's someone who understands how to design for it.

Udit Singh//Whizo AI
Doron Reuven

Anant went above and beyond to deliver a great design, single-handedly delivered a landing page design, UX mockups (mobile and web), as well as Vocalini's logo on-time and with multiple revisions.

Doron Reuven//Vocalini

Got questions?

Frequently asked questions.

When should I redesign my landing page vs just tweaking copy?+
Redesign when the structural problem is the layout — when the information hierarchy is wrong, when social proof is in the wrong place, when the page has multiple competing CTAs, or when it doesn't visually communicate that you're a credible product. Tweak copy first if the structure is sound but the messaging isn't connecting. Most founders tweak copy when they should redesign the structure, because copy changes feel less risky.
What are the most common reasons a SaaS landing page doesn't convert?+
In order of frequency: (1) headline leads with what it is, not what it does for the user; (2) social proof appears too late or is too generic; (3) the CTA asks for too much commitment before the page has built enough value; (4) pricing is hidden or confusing; (5) there's no clear 'why us vs alternatives' section. Most pages have two or three of these problems simultaneously.
Do you redesign existing landing pages or build new ones from scratch?+
Both, but the process is the same: audit the existing page (or the brief for a new one) against conversion principles, identify the structural gaps, design a version that fixes those gaps. For existing pages, we also review real user behaviour data if available — heatmaps, scroll depth, click maps — before designing a single pixel.
What does a landing page redesign project include?+
A landing page redesign includes: conversion audit of the existing page, new design in Figma with all states (desktop, mobile, hover, form states), copy structure recommendations, one revision round, and handoff specs. Build in Framer or Webflow is available as an add-on.
How quickly can you redesign a landing page?+
A single landing page redesign (design only, Figma-ready) typically takes 5–7 business days. Rush projects can be accommodated. As part of our subscription at $2,417/mo, landing page work is delivered within the standard 1–3 business day turnaround per design request.

Work with a studio that understands Landing page redesign for B2B SaaS.

30-minute call. We look at your product and tell you exactly what needs fixing.

Related services

SaaS dashboard designLanding page design for startupsProduct design for AI companiesDesign subscription serviceMobile app design for startups

From the blog

SaaS Landing Page Design Best PracticesDemo Request Page Design That ConvertsSocial Proof Design: 6 Patterns That Convert